BMW Uses Nintendo 64 Kid Video in New Ad
Frankly, I’m speechless.
I just saw a new BMW commercial on NBC that featured the “Nintendo 64 Kid” aka “N64 Kid”. The overly enthusiastic response to receiving an N64 console is used to elicit a connection with BMW’s holiday messaging: “remember when wishes came true, they still can”.
Anyhow, I’m interested in how this actually developed. Obviously, the N64 kid was uploaded to YouTube originally, but did YouTube broker this deal? Or did N64 kid’s handlers hook this up?
Anyone with info please comment.
Oh, my video blogger Plugin is screwing up. Until I fix it, check out the Original N64 Kid Video and the new BMW N64 Kid Video on YouTube directly.
anon said,
Wrote on December 11, 2006 @ 6:37 pm
quoth the eula:
For clarity, you retain all of your ownership rights in your User Submissions. However, by submitting the User Submissions to YouTube, you hereby grant YouTube a worldwide, non-exclusive, royalty-free, sublicenseable and transferable license to use, reproduce, distribute, prepare derivative works of, display, and perform the User Submissions in connection with the YouTube Website and YouTube’s (and its successor’s) business, including without limitation for promoting and redistributing part or all of the YouTube Website (and derivative works thereof) in any media formats and through any media channels.
(http://youtube.com/t/terms)
you didn’t think this was just about advertising, did you?